Swedish Design Model Hem Launches New Merchandise at Milan Pop-Up

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Swedish Design Brand Hem Launches New Products at Milan Pop-Up

Stockholm-based on-line retailer Hem is showcasing new product launches such because the Kumo Couch by Norwegian studio Anderssen & Voll and the Stripe Tufted Rug by modernist designer Arthur Arbesser, alongside a curated choice of the model’s present furnishings and housewares by designers resembling Luca Nichetto and Arthur Arbesser – at Milan pop-up ‘Hem Brera Atelier’ (Through Statuto, eight, 20121). “As a design firm based on the precept of collaboration, we’re thrilled to return to Milan with a short lived atelier introducing our newest line-up of designs,” says CEO and founding father of Hem, Petrus Palmér.

Design Milk was in Stockholm in February for a sneak preview of the modular Kumo – Japanese for ‘cloud’ – Couch. The modular system was designed for environment friendly transport (Hem provides free supply to 34 nations worldwide) by Norwegian design duo Anderssen & Voll.

Constructed round a single module, the Kumo will be configured as a single armchair or a settee with as many seats as wanted. “Kumo provides flexibility with an revolutionary body and cushion building permitting elements to simply be added, eliminated or rearranged as your residing circumstances change,” says an announcement from the model.

Additionally being launched is a group of rugs and throws by Vienna-born, Milan-based womanswear designer Arthur Arbesser. Impressed by modern structure, the Stripe Tufted Rug is tufted in 100% New Zealand wool by a household enterprise in India, working in response to world requirements, resembling Rugmark, SGS and Woolmark, to make sure high quality, good working situations, and no youngster labor.

Arbesser’s Vienna Throw (pictured) is woven from thick 100% New Zealand wool and impressed by the designs of Austrian architect Josef Hoffman and the Wiener Werkstätte collective of Austrian architects and designers.

Following his 2015 Alphabeta pendant lamp, Luca Nichetto has as soon as once more collaborated with Hem to create a flooring lamp model. Combining eight shapes and 4 colorways leads to 1,024 potential configurations of this bi-directional lamp.

Hem will even launch the Kendo Chair by Italian design duo LucidiPevere , the Log Desk Professional by Belgium-based French designer Julien Renault and a reimagined model of the Cover Pedestal by Karoline Fesser .





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